Behind the Maréna Beauté makeup brand is Swedish makeup artist Diarry Maréna. Originally from Senegal, Diarry arrived in Sweden as a teenager. In Sweden, beauty and cosmetics became her true passion and she has accumulated more than ten years of experience as a makeup artist, over the course of which she also studied color analysis in New York. Maréna Beauté is the product line which sums up her extensive experience from professionally working with darker-complexioned models. The result—a high-quality black owned makeup brand with precise coloring to match a vast array of skin tones. The product line has been developed to meet the needs of darker-complexioned consumers exclusively and is a direct response to the lack of high quality products targeted at darker skin types. All items contained in the initial collection of foundations, powders and blushes are named bearing witness to the African origin of the company’s founder.